Best of Preston: Building a Twitter Following

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This sleepy week between Christmas and New Year’s, I’m sharing some of my best blog posts from the last year. On Monday I shared tips for getting folks to comment on your blog. Tuesday I discussed commissions and yesterday I tackled rejection. And now I want to revisit my Twitter tips!

Today’s post is for all those folks who have started a twitter account and are now thinking, “What next?”

Well, you have some simple goals ahead of you: find interesting and relevant people to follow while also building your own audience of followers.

This can be done in a number of ways. The simplest being reaching out to any friends, family or colleagues who are already on Twitter. Depending on their occupation and its relevance to your industry, some of the folks they’re following could be a real resource to you.

You can do this by searching for your friend’s twitter handle (or if you’re already following your friend, finding them on your “following” list) and then clicking the “View all” link under the profile thumbnails that display who your friend is “Following.” (You’ll see it on the right hand side of the browser window).

This will then give you a list of all the people your friend is following. If someone looks interesting, click on his/her twitter username and then click the “follow” button under the name.

Okay, so you’re thinking that’s all fine and great but it sounds like it will take up a lot of your time, and you are right. This is a very time consuming process. Is there any other way you can find people to follow faster? Why, yes of course.

There are many Twitter directories out there that break up people on Twitter based on industry or keyword. Here are a few of my favorites:

In addition to using these sites to find the right type of people to follow, I highly suggest adding your own Twitter to their listings so that people can easily find you. This will help you grow your follower list and inform the world that you’re on Twitter.

So, now, tell me: If you’re already on Twitter, what’s your Twitter username? The first 10 who post their name will be followed by me (if I’m not already following you!)

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